BECC 2020: Working with hyperdiverse audiences: needs, challenges and opportunities
These recent years have been tumultuous for societies across Europe: we have been facing social, environmental, political, and economical crises, but also a crisis of solidarity. As communities are getting reshaped, polarising discourses are mainstreaming discrimination, exclusion and racism into everyday political debate.
In the heart of communities across Europe are cultural and community centres: places where people encounter culture and art, but first and foremost, where they meet each other and share their interests. In these turbulent times, it has become crucial for community workers and culture professionals to develop and refine skills allowing them to understand the complex realities of their neighborhoods, and to seize those realities as opportunities. It is obvious that to build connections that link different people, regions and ideas, we have no other choice than to challenge our own opinions and learn to think differently.
This year we will dedicate the BECC programme to the cultural centres and organisations working with emerging or changing hyperdiverse communities, who need support in re-thinking or even re-defining their role in these communities. By hyperdiverse, we understand communities that are made up of many different nationalities, languages, cultures, age groups, gender identities and social-economic backgrounds, with their own different interests and levels of access to culture.
BECC 2020 was prepared by the ENCC in collaboration with trainers Dagna Gmitrowicz (PL/DE, Erasmus+ Agency trainer, Facilitator and certified Art-Therapist) and Matteo Negrin (author, musician and cultural manager).
For this 2020 session, thanks to the support of the EU Commission programme Creative Europe, the ENCC was able to invite 13 colleagues from 10 European countries for an 8-months-long learning journey with two main activities: the online group kick-off seminar, and the individual mobility programme.
The five-day online seminar empowers participants in their process-oriented learning journey. The additional online study visits will help participants learn about the local cultural context in Italy.
BECC as a learning experience
by Dagna Gmitrowicz
I invite you on a self-directed learning journey, which starts with your selection and will end at the evaluation phase of this project.
I will offer you different tools and support your self-reflection, self-assessment and self-empowerment in the context of your professional development. Moreover, I will stimulate the group process by underlining the importance of a learning community and stimulating creativity grounded in micro-interactions. You can expect individual work, small chats with me, work with your peers and within the whole group.
Working with hyperdiverse audiences
by Matteo Negrin
Starting from an analysis of concrete cases and best practices, I will try to explain reasons and strategies for overcoming the liturgies of cultural consumption, suggesting times, ways and spaces favorable to the interception of new audiences. I would like to overcome the traditional concept of “audience” by redesigning the role of a subject who is no longer passive, but an actor we would like simply call as a citizen.
BECC Seminar Trainers
I am a visual artist, facilitator, coach, therapist and process designer who creates meaningful learning spaces at conferences, workshops and in my workshop. I strongly believe in, and support a collaborative work culture, using the potential and strengths of everyone and tapping into the collective creativity of the group. Recently, I’ve created new methods supporting the empowerment of people from less privileged groups. In particular I worked on two methods: ‘visual conversations’ for the Sparkcatcher project and ‘street stimulation’ for Occupy Learning.
I have worked, among others, with Erasmus + National Agencies, Euroguidance, Bundesvereinigung Kulturelle Kinder und Jugendbildung (BKJ), Cabuwazi pedagogical circus, the ENCC and other NGOs from all over Europe. I work and live in Berlin.
I also co-manage my own cultural foundation in Poland.
I am an author, musician and cultural manager. I plan and implement innovative devices for the development and engagement of new audiences.
I am also a lecturer and a professor. I have published for Gruppo Sole 24Ore, and I also write for Corriere della Sera. I am president of the Agenzia per lo Sviluppo Locale di San Salvario – Casa del Quartiere (member of ENCC). I am also the director of Lavanderia a Vapore, a regional choreographic residency that is a member of the European Dancehouse Network.
Since 2018 I have also directed Piemonte da Vivo Foundation, a government institution for the promotion and development of performative arts.